Thomas Heber, Technical Marketing Aluminum Europe, Business Unit Pigments at Clariant comments: “With magenta billed as the hottest hue for fashion and cosmetics for fall 2018, Clariant is very excited to offer aluminum finishers this striking shade with the uniquely long-lasting properties to give everything from jewelry, smartphone shells, lipstick cases and other cosmetics packaging, to home appliances, consumer electronics and patio furniture, a sophisticated on-trend look that will hold its vibrancy.”
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