Rüdiger Baur, Head of Global TM NIP & Color Filter, Clariant BU Pigments, comments: “Clariant’s innovation in magenta quinacridone pigments supports the inkjet segment in extending the creative possibilities of digital printingby further enhancing the color gamut achievable with a standard CMYK set when incorporating our new Magenta E-S pigment. As the industry continues its stratospheric growth, we are excited and delighted to be able to offer new solutions for Ink Jet ink customers. New solutions that assist then in providing printed material with higher visual impact in all their application.”